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Accueil » Z-Services » DIGITAL ADVERTISING AGENCY

Your Digital Advertising Agency, with real ROI expertise on all paid advertising platforms.

Our paid ads agency focuses on advertising ROI. As Meta & Google ads agency in Switzerland, France and Germany, we have 6+ seniors Ads specialists, who craft digital advertising campaigns from strategy to tracking. We are a full-service ads agency, working with Google Ads, TikTok, Facebook, Instagram or LinkedIn Ads.

100
clients
10M€
total ads budget
Full
service ads agency
Tracking
is everything

Our Digital Advertising Agency services in Switzerland and Europe.

We handle your Digital Advertising Agency needs, from A to Z: ads competition analysis, technical on-page improvement (to lower your cost), ads campaign creation, compliant ads tracking, and funnel and campaign optimizations

They’ve trusted us as their Paid Ads Agency

Why should you work with Z Digital Agency collective of paid ads experts ?

Z Collective your full-service Google Ads agency.

If you want to really leverage Google Ads (ex Adwords) you’ll need professional help. Don’t try it on your own, you’ll be disappointed with the results… and you’ll stop reaching out on the world biggest trafic provider: Google.

Why ? The cost per click and cost per lead have exploded over the last year. The remaining competitors are very good, and the system got much more complex and multi-touch points after the Performance Max Google Ads campaigns switch.

A Google Ads agency (whether in Switzerland, France or Germany) means: complete ads campaigns oversight and strategy, with texts, videos, images, optimized landing pages and complete buyer persona (audience signals).

But it also means leveraging a very powerful Google Ads algorithm, feed with… data. That is why a compliant google ads tracking is also key to your success.

Your experts in Meta Ads (Facebook and Instagram ads agency)

Even if costs have exploded, there are no better platforms for  lead generation and brand awareness at a competitive costs, than Facebook Ads (for older persona) and Instagram Ads (for Generation X-Y persona).

The first issue: the Meta Ads algorithm has 300+ parameters. If you try to set up your campaign with 2 or 3 interests of your target group, you’ll miss the other 297 parameters, pay more CPM for your Facebook Ads and stop your Ads campaigns pretty soon.

The second issue: most ads campaigns are not built as lead nurturing journey. Cold trafic is tough to convert. But using a data-based approach of the right long or short ad copy, mixed with the relevant multi-touch point compaigns, an A/B tested picture or video, can get you a long way.

Check out with our Meta Ads expert team, our first audit is free.

What does it take to succeed with paid advertising ?

Paid advertising is not enough. We handle everything else that is required for a successful paid advertising campaign:

  • Design your landing pages,
  • Build your retargeting loops,
  • Build your ads audiences,
  • Create the right client persona
  • Develop the right lead nurturing funnel
  • Most important: set up the right tracking to optimize your cost of acquisition

The Z Digital Agency Promise:

  • We treat your ads budgets like it is our own company (ROI focused)
  • We tell you when the strategy or the funnel is not good enough, and we act on it
  • We report on all most important KPI, monthly
  • We build paid ads sucess for the long term, while building your brand to lower acquisition costs in the future.

With Z Digital Agency, you gain a partner that not only understands the intricacies of digital advertising in the Swiss market but also brings a global perspective, advanced technological expertise, and a commitment to data privacy and compliance. Our use of premier advertising platforms and tools, combined with our expertise in tracking, analytics, and GDPR, sets us apart as the agency of choice for Swiss brands looking to make a significant impact online.

Expertise in Tracking, Google Analytics, and GDPR Compliance

Understanding the importance of data in driving successful advertising campaigns, Z Digital Agency boasts deep expertise in tracking and analytics. Our proficiency with Google Analytics allows us to monitor campaign performance meticulously, gather insights, and make data-driven decisions that enhance campaign effectiveness over time.

Moreover, as a Swiss-based agency, we are acutely aware of the importance of GDPR/nLPD compliance in all our digital advertising efforts. Our team is well-versed in the regulations governing data privacy in Switzerland and the EU, ensuring that all campaigns are not only effective but also fully compliant with the latest data protection standards. From server-side tracking experts to hands-on paid advertising expert (one per ads platform) you are covered.

Ready to improve your DIGITAL ADVERTISING?

Let us know how we can help with your paid advertising, your brand awareness or your advertising funnels.

Our digital advertising agency experts in Switzerland, France and Germany.

Meet our senior experts, leading the Digital Advertising department of ZDA

Looking for a Digital Advertising Agency that delivers?

Get a full team among 40+ experts, as a flexible task force for your digital advertising requirements, for on average the cost of a single employee. We adapt our digital advertising strategies to your actual needs, we build the right tools and campaigns, then we track everything. It is in our entrepreneurial DNA. Tell us about your digital advertising needs, we will first craft a strategic plan with you, then you’re free to do it with us, or on your own. Flexible, entrepreneurial and results-oriented, we said.

Our Digital Advertising Agency trainings

You’d like to handle your Digital Advertising in-house? No problem, let us train your team on the latest Digital Advertising best practices, no blabla, only a tailored Paid Ads training for your company.

Digital
Advertising Online Courses

Our courses offer hands-on training, guided by industry experts, to make you confident and independent in digital advertising.

ADVERTISINGCONTENT MARKETINGDIGITAL STRATEGY
CAN WE TRUST THEM ?

Well you’re in good company…

You are one call away from starting a great Ads Campaign

Every mission starts with a free audit session, to see whether we are the best to answer your needs or not.

3 locations: Switzerland, France, Germany