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Digital Advertising Online Courses for Google Ads and Meta Ads
The Best Online Courses for Google Ads and Meta Ads, for a hands-on training, with a team of experts.
100
clients
10
Digital Ads experts
Hands-on
digital ads training
2
follow-up sessions
Some of our Google Ads and Meta Ads best practices Trainings
We train your team, with the latest Digital Advertising best practices
Why This Online Course Matters ?
In the digital marketing landscape, mastering advertising platforms like Google Ads and Meta Ads is essential for business success. Our comprehensive online courses provide practical, hands-on training tailored to your business needs. With expert guidance and follow-up sessions, you’ll develop the skills to execute successful ad campaigns and implement effective tracking solutions.
Duration: between 1/2 day to 1 day
Included 2 follow-up sessions: 2 hours after 1 month + 2 hours after 3 months, to check on your progress and questions.
Price: from 1’500 €/CHF, tailored to your needs.
What you’ll learn during our Digital Advertising online courses
Master Google Ads and Meta Ads: Comprehensive Online Training
Gain expertise in Google Advertising campaigns, from Search to Performance Max campaigns. Learn to create top-performing Meta Ads on Facebook and Instagram, covering competitor analysis, campaign design, launch, and optimization. Enhance your tracking skills with courses on Google Analytics, server-side tracking, nLPD, and GDPR-compliant solutions. Our courses offer hands-on training, guided by industry experts, to make you confident and independent in digital advertising.
Google Ads: From Search Campaigns to Performance Max
Understanding the full spectrum of Google Ads campaigns is crucial for maximizing your advertising ROI. This course covers everything from Search campaigns to Performance Max campaigns, providing you with the knowledge to manage and optimize your ad spend effectively. You will learn how to set up and manage Search campaigns, create compelling ad copy, and use advanced targeting options to reach your ideal audience. The course also delves into Performance Max campaigns, showing you how to leverage this powerful tool to achieve your marketing goals across multiple channels. By the end of this course, you’ll be confident and independent in managing Google Ads campaigns.
Mastering Meta Ads: Facebook and Instagram
Creating successful ad campaigns on Facebook and Instagram requires a deep understanding of these platforms and their best practices. This course guides you through the entire process of creating top-performing Meta Ads campaigns, from competitor analysis to campaign design, launch, and optimization. You will learn how to analyze your competitors, identify opportunities, and develop strategies that set your campaigns apart. The course also covers the technical aspects of setting up and launching campaigns, as well as ongoing optimization techniques to ensure your ads perform at their best. With our expert instruction, you’ll become proficient in creating and managing Facebook and Instagram ads that drive results.
Google Analytics and Tracking Solutions
Effective tracking is essential for understanding your campaign performance and making data-driven decisions. This course provides in-depth training on Google Analytics, including server-side tracking, nLPD, and GDPR-compliant solutions. You will learn how to set up and configure Google Analytics for accurate tracking, implement server-side tracking to enhance data accuracy, and ensure your tracking solutions comply with privacy regulations. The course covers advanced tracking techniques and best practices, ensuring you have the skills to monitor and analyze your campaign performance effectively.
READY TO TRAIN YOUR TEAM WITH DIGITAL ADVERTISING COURSES ?
Pick the key area(s) where you’d like our expertise, or let the ZDA Team handle your Digital Advertising course objectives.
Our Digital Advertising course experts
Meet our senior experts, leading the Digital Advertising department of ZDA
CAN WE TRUST THEM ?
Well you’re in good company…
They’ve trusted us as their Digital Advertising Agency
Why should you work with Z Digital Agency’s team ?
You are one call away from starting a great training
Every online or offline course starts with a free call session, to ready understand if we are the best to answer your training needs.
